It is not enough that event technology is trendy and fun, it also has to increase the value that meeting owners and other stakeholders receive in return for their investment in time and money. How can we find out if new technology is worth the money? Can a focus on ROI help us in the search for the best technology solutions?
Victor is creative & strategy partner at MOVE People & Experience Marketing in the Netherlands. He works for clients like Heineken International, Google, Nintendo, Ebay, Adobe, Kentucky Fried Chicken and YouTube.He is the winner of several creativity.... See full bio